ATTENTION: We are currently not accepting online orders that require shipping. All orders must be picked up in-store. Curbside pickup is available! Thank you!

About Us

The Big Vape Theory was  founded in 2014, right here in Greenville, NC!  Our original goal was to offer a clean, safe retail environment with a friendly and knowledgeable staff.  


From our humble beginnings hand-mixing our own e-liquid to expanding and having it produced is an ISO laboratory.  We discontinued our liquid line in 2019 because of regulatory and industry changes.  Some of our best flavors still live on but under different branding.

This has allowed us to focus our strengths on the retail side.  We are a high volume dealer, this allows us to offer very competitive pricing without sacrificing quality.  Being in the industry for as long as we have, has allowed us to establish great relationships with most major brands.  We all came up in the trenches together.


We do NOT carry any traditional tobacco products.  Our goal has always been to get traditional tobacco users to switch from combustable tobacco to the smarter option of vaping.  This also sets us apart from most competitors. 


About Our Products and Sourcing:

We only sell 100% authentic products!  All products are sourced directly from the manufacturer or the manufacturers authorized US-based distributor.  We have complete traceability in our product supply lines.  


We bleed PURPLE & GOLD!  



Community Engagement: 

- Member of Greenville Chamber of Commerce 

- Sponsor, The Great Duck Race 2021 (Vidant Cancer Research)

- Sponsor, Rebel Art & Literature Magazine

- Sponsor, Expressions Magazine

- Award for Service to ECU Student Media

- Sponsor, Eastern Run/Walk for Autism 

- Advertising Sponsor, ECU Baseball

- Advertising Sponsor, ECU Football

- Member VTA (Vapor Technology Association)


Come See Us at

3105 E. 10th St, Unit F

Greenville, NC 27858


Hours of Operation:

Monday - Saturday: 10:00AM - 9:00PM

Sunday: 12:00PM - 6:00PM

Phone: (252) 689-6021